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Don’t know how to code? Master these skills to up your career value

Posted on in Lifestyle

If you are someone that does not know coding, you might be wondering if you future career is at risk. In this day, it seems like all the job openings require that you know the latest coding languages and have ample experience in the basic languages too (HTML, Java, Ruby, etc.). Where do you start? 


Amazon and the fight for the NFL rights

Posted on in Technology

Amazon recently beat out Twitter, Facebook, and YouTube for the rights to stream 10 of the NFL’s Thursday Night Football games. By making a $50 million bid to get the rights, they easily beat Twitter’s $10 million offer from 2016.Some people might be thinking that streaming sports is more of a Facebook or Youtube strength. 


The Best Deal for AT&T Home Internet: $40/mo + $50 Prepaid Card

Posted on in Broadband U-verse

All major cable providers are bundling services. AT&T is no different. Customers can enjoy VOiP, cable TV, and high speed internet. This article is about the latter, and for good reason. AT&T offers some key benefits that most other providers lack…for now. Best Deal April 2017 » AT&T Internet 45 Mbps: $40 / mo + $50 Prepaid 


Collaboration is Not an App -It’s an Extension

Posted on in Lifestyle Marketing Technology Web Design

Collaboration is the lifeblood of greatness. Auteurs may spit at the notion, but just about everything outside art depends on multiple sets of hands. That there are so many channels to communicate is unsurprising: phone, email, chat, etc. Each was groundbreaking when initially unveiled. Each is also surprisingly crude for the intricate needs that professionals 


There is a Gap Between Marketing and Sales

Posted on in Marketing Technology

Narrative greatly helps recollection. Journaling is one of the oldest forms to record and shape it. But as more drop the pen for the keyboard one has to wonder -what new dynamics are taking place?Journaling, more often than not, is a personal exercise. It rentrenches narratives from the writer’s POV, often without a second thought 


Pursuing Mainstream Coverage in Content Marketing? Keep It Legit or Indirect…Very Indirect

Posted on in Marketing Technology

Content marketing is intricately tied to sales funnels. More significantly, there is also a sort of “volume” to its messaging. The louder or more obvious, the more suspect. Logic goes, why would any legit service or product rely exclusively on self-promotion and direct sales? Sure, people don’t express it as such. And there are success 


B2B Branding and Design

Posted on in Marketing Technology Web Design

Disruptive B2B SaaS is a dime a dozen. Now don’t get me wrong. The good stuff actually improves its clients’ generation, processing, output, or whatever else. Even so-so applications aren’t necessarily devastating…just a 2.0 GPA. Think stuff that adds unnecessary components or otherwise complicates navigation without offering a concrete benefit.Relevancy, of course, matters a ton. 


Craft Brands vs. Big Brands – Wheres Does Software Sit?

Posted on in Lifestyle Marketing Technology

Craft matters a whole lot more than Kraft nowadays. More intrinsically, big consortiums are feeling it. Just check out this article from The Economist -your mustache balm painstakingly made by riverside nuns may soon be a Unilever property. What does this have to do with SaaS, DaaS, and gen tech? Everything. It’s about who, or 


Traditional Media Continues Tooling Itself to Content Marketing: Part 2

Posted on in Marketing Technology

Traditional media’s growing coalignment with content marketing is evident. Part 1 of this article covers how people used to consume media like periodicals and why. It also covers how traditional media is changing due to market pressure and new revenue streams. Ironically, such adaptation directly contradicts with traditional media’s credibility. Are opinions bought or lazy? 


Traditional Media Continues Tooling Itself to Content Marketing

Posted on in Lifestyle Marketing Technology

Content marketing is older than most digital marketers think. Periodicals, especially those concerned with lifestyle or health, have always included info about available products. Eighteenth century journals detail the perruquiers just as today’s Cosmopolitan features this or that celebrity stylist. Doubtless, some products these journals mention are because of editorial, or *gasp,* writers’ interest. Most 


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